LEVI'S® FASHION TREND ALERT

I found the perfect pants and it's from one of my favorite apparel brand! It is stylish and is the ultimate wearable straight-out-of-the-dryer-pants with no need for ironing! Perfect for people like me who's always on the go!

It's the Levi's® Sta-Prest!

Levi's ® Sta-Prest pants are perfectly designed to maintain their crease, wash after wash. Sitting below the waist and snugs neatly at top, Sta-Prest is cut slim through the leg, close comfortable at the thigh and straight to the ankle. It has a permanent front crease for that sharp look and bled in the fabrication that enables a retained 'wash-after-wash-look'. Made out of twill, polyester and cotton, Levi's ® Sta-Prest is available in slim, regular and relaxed fits in full and cropped lengths.

And there's something new for the Ladies too! The new Levis'® ID Bootcut Skinny!

Unlike other denim brands, Levi's® Curve ID utilizes a unique, customized fit system focusing on a woman's shape and proportion, not her size. The Levi's® brand designers studied body scans of more than 60,000 women to develop custom fits based on the difference between the measurement of a woman's hip and seat - the greater the difference, the more curvy the body.

"With the new Levi's® Curve ID Bootcut Skinny we've completely re-invented the fit to make you forever think differently about the bootcut." - Jill Guenza, Senior Director of Women's Design for Levi's®

Slight Curve - Gracefully Straight, designed to define a woman's waist, while accentuating her curves. If jeans fit in the hip and thighs but are too tight in the waist, a woman should try the Slight Curve.
Demi Curve - Elegantly Hourglass, designed to flatter a woman's waist, while smoothing her shape. If jeans usually fits in the waist, but don't flatter the figure, a woman should try the Demi Curve.
Bold Curve - Beautifully Curvy, designed to hug the waist, without gapping or pulling. If jeans fit in the hips and thighs, but gap in the back, a woman should try the Bold Curve.

Levi's® Sta-Prest is available in select Original Levi's® Stores: Trinoma, SM Mall of Asia, SM Megamall, Ayala Center Cebu Men's, Greenbelt 5, Powerplant Mall, Limketkai, Abreeza Davao, and SM Cebu.

Levi's® Curve ID is available in select Levi's® Stores nationwide.

About Levi Strauss & Co.

Levi Strauss & Co. is one of the world’s largest branded apparel companies and the global leader in jeanswear, marketing its products in more than 110 countries worldwide.  The company designs and markets jeans, casual wear and related accessories for men, women and children under the Levi’s®, Dockers® San Francisco and Signature by Levi Strauss & Co.™ brands.  For more information, go to http://levistrauss.com.

Invented in 1873 by Levi Strauss & Co., Levi’s® Jeans are the original, authentic jeans.  The Levi’s® brand offers the widest range of great-fitting jeans on the market and are the most widely recognized and often-imitated products in the history of apparel.  Levi’s® jeans have captured the imagination and loyalty of generations of diverse individuals through more than 150 years of innovation.  For more information about the Levi’s® brand, its products and the Levi's® Stores, visit http://levi.com.