Friday, February 22, 2013

JOIN THE RUNNING REVOLUTION WITH THE ADIDAS ENERGY BOOST™

My life practically runs on numbers.

1 day to go before I turn 29.
2 days to go before my Hot Air Balloon Fiesta bonding with Dani, Mikyle and 8 of our readers.
And also, 2 days to go before the 100 pairs reservation limit of the adidas ENERGY BOOST is up.
That makes it 5 days to go before you get your reserved pair on the 27th of February at adidas Bonifacio Global City.

More numbers!

There will only be 200 pairs of the adidas ENERGY BOOST available in the Philippines this season and it retails at Php7,995 and will be available for pre-order at adidasboost.com.
"As a revolutionary material, BOOST combines the usually conflicting performance benefits of soft and comfortable with firm and responsive cushioning. It almost makes the shoe come to life, and you will feel it from the first moment you put it on. It sets a new standard, not only for running shoes, but for the entire industry, and all products going forward," said Bernd Wahler, Head of Innovation for adidas.
The ENERGY BOOST by adidas is the new running shoe with revolutionary cushioning technology that provides the highest energy return in the industry. Why ENERGY BOOST? Because it does boost a lot of things in your running experience!
Additional features include a special mid-foot support frame, an extended TORSION® system to minimise roll for more stability, adiwear outsole to reduce wear in key soles areas and an external heel counter to maximise the heel fit and comfort. The adidas ENERGY BOOST is miCoach compatible.
Boost your cushioning
The foundation of the ENERGY BOOST innovation is centred on proprietary cushioning material, BOOST, that allows the runner to feel a continuous energy return. The revolutionary technology allows small energy capsules in the soles to store and unleash energy more efficiently with every stride.

Boost your conditions
Holding its performance in almost any condition the exclusive BOOST material has been proven to be three times more temperature-resistant than standard EVA mterial, thus providing a more consistent and comfortable run.

Boost your comfort
The adidas ENERGY BOOST innovation goes beyond the revolutionary midsole technology. The upper on the ENERGY BOOST features adidas Techfit technology, which provides optimal comfort and support to the entire foot while in motion.

Now why does this news matter to me? Because I just decided to take exercise a little more seriously. I'm not getting any younger you know.

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