Thursday, September 26, 2013


Giordano opens its first Korean-themed store in the Philippines, marking the first wave of K-Fashion choices in Giordano Philippines shores.

Located in Shoppesville, Greenhills, the new store carries items from Giordano Hong Kong and now, Korea. Will show you the new look of the store the next time I visit. The turn out of the event (which is good) made it impossible for me to take decent photos but promise, on my next Giordano post. I'm planning to go back and hoard those nice colored denims!

The first collection from Korea features an assortment of cotton-blend pique polos for men and muted solid cotton tops in premium slub and polyester-blend fabrics for women.
The second wave of Korean style pieces is slated to arrive in Giordano Philippines stores nationwide this October.
Bumped into RJ Roque (two days in a row!) and the ever elusive Lloyda.
Hey guys!
The introduction of the new Giordano store also presents its newest celebrity endorsers —Korean actors So Ji-Sub and Shin Min Ah of "What Happened in Bali" and "My Girlfriend is a Nine-Tailed Fox" fame, respectively.

Check out more photos of the campaign and Giordano's latest collection here:

Visit Giordano Concepts at the 2nd Floor of Shoppesville, Greenhills. Watch out for their latest collection available at all Giordano stores nationwide starting this October.

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