Tuesday, February 25, 2014


Beach balls on your shorts, a refreshing drink on your feet (and ears! whut?!), and a never-ending replay of Weezer's "Island In The Sun" playing in the background.

Let's go to the beach or why not let the beach go to you with these 2014 Summer essentials?

Sunday, February 23, 2014


It's nice to know that more and more Filipinos are becoming wise consumers by choosing the eco-friendly lifestyle in using products that are organic. It's also nice to know that what was once only accessible abroad, is now available and produced locally in the Philippines. I'm talking about 100% organic skincare products here —Ysabel's Daughter. (Let me pre-empt that these products are men-friendly. It won't make you smell like a girl after using it.)
Ysabel's Daughter at the opening of the Mega Fashion Hall, SM Megamall, last January 29, 2014.
Ysabel's Daughter is a story about Christina Cruz or Coty, who started her own line of bath and body products that are preservative-free, toxic chemicals-free, and cruelty-free. She was inspired by her husband Ricky, who decided to start his own backyard bee colony given all the wonderful natural benefits of raw and unfiltered honey. The bees in their care generated honey so premium, it inspired her to create a bath and body line using this wonderful ingredient. Also, in her desire to give only the best to her family just like how her mother did, she challenged herself to come up with an entire line of bath and body products which uses the finest, natural raw materials gathered from around the world mixed into gentle creams, soothing lotions, and luscious scrubs with generous portions on essential ingredients.

Aside from honey, Ysabel's Daughter —Coty, also use top-notch raw materials like Jojoba Oil, Carnitine, Fine Green Luffa Shreds, Moringa, Green Tea, Walnut Scrubs, Essential Oils, L-Arginine, Olives, Lemons, Oranges, Walnut, Laminaria Saccharina Extract, CoQ10, Algae Extract and many more in her bath and body line.

Best of all, Ysabel's Daughter uses no preservatives or toxic chemicals which are sadly, prevalent in many commercially available beauty products.

Check out the complete bath and body line!

Sunday, February 16, 2014


How was your Valentine's Day?
Me? I got a kiss from this big guy.


I attended a kiddie-themed 21st birthday party a few weeks ago and being the ultimate dress-code abiding citizen that I am, I went looking like this.
Topman snapback cap
Topman letterman jacket
Giordano polo shirt
Cheap Monday jeans

HYPE on Lookbook
I know the outfit just calls for it (do not take Paul too seriously!) but hey, it's a party. I even won as best-dressed and got a Topman wallet for my efforts so, not bad.
Hawkbag backpack
But on a serious note, have you noticed how adidas started 2014 with probably the best news an adidas fan could ever receive? Myself, included!

For all we know, that "A" on my Topman jacket probably meant adidas. Why not since Topshop has a collaboration coming out with the brand this summer?
Topman socks
adidas NEO sneakers
Now, for some adidas headlines,

Thursday, February 13, 2014


Let's talk about something else other than my love life.

I'm a crammer.

It was just this week's Tuesday when I had a talk at DLSU with Dominique Tiu (will talk about the experience soon) and on that same day, pitched for a brand. Oh, about the cramming part, I made my decks that morning. In the car. While on my way to the school.

Yesterday was nothing different. Finished my presentation for a product launch while I'm on my way to the client's office.

It's bad, I know. Same thing as giving a special someone something for Valentine's. If it's something you haven't thought about well, then it's probably not that special.

Lucky for you, Brownies! Unlimited is here to save the Valentine's Day!

Choose from any of these three Vday treats to give to your girl and come out as the sweetest guy in the world!
Fudge Cake Php250
Sweetheart Php55/piece
Valentine Cupcake Php45/piece
The Brownies! Unlimited Valentine treats is available in all Brownies! Unlimited branches until February 28, 2014 only.

Since I don't have a date tomorrow, will you be mine? Brownies! Unlimited and I have a special treat for you.

1. Follow @browniesunlimited on Instagram
2. Follow @paultheprguy on Instagram
3. Regram this poster with the caption, "I want to win the Vday goodies that @browniesunlimited is giving away so I can share it with my loved ones! #PaulthePRGuyXBrowniesUnlimited
4. Tag three of your friends in the regrammed photo.
Contest is until February 27, 2014 only.
I'll be choosing the winner randomly from those who uses my hashtag on February 28, 2014.

Your prize will be sent on the first week of March.

Sweet luck and Happy Valentine's Day!

PSALM 19:10

"They are more precious than gold, than much pure gold; they are sweeter than honey, than honey from the honeycomb"
- Psalm 19:10

The whole chapter of Psalm 19 talks about the glory of God. If taken out of context, this particular verse can refer to practically anything. I like to believe that it talks about relationships and how men should treat women in general.

This love month, be extra sweet to your girl or wife or mom by treating her like gold!

If you can't find anything more precious than gold, there's always the Bench Premium Gold Collection. Can't get enough of her sweetness? Return the favor with The Body Shop's Honeymania collection. What about me, you ask? Sharing a bar (or two or more!) of Magnum Gold with her is enough.

Tuesday, February 11, 2014


Beyond The Box is spreading the love this Valentine's season with their #UrbanearsPerfectPair bundles!

Share sweet music with the one you love for just the price of one! Choose from the Plattan and Medis bundle (Php2,950), and the Humlan and Bagis bundle (Php2,250).
The bundles are available in color combinations from the previous Urbanears collection: the Indigo and Lilac, and the Indigo and Tomato. The bundles also feature Urbanears' newest colors —Citrus and Julep, combined with Dark Grey.
#UrbanearsPerfectPair bundles are exclusively available at Beyond The Box from February 8 until supplies last.

Now that you got your girl some sweet headphones, why not make things even more sweeter with let's say a his and hers iPad minis? Php30,000 can pretty much get you a pair at Beyond The Box right?

Impress Beyond The Box (and your girl while in the process) by designing their paper bag! Up to Php60,000 worth of Beyond The Box credits are up for grabs!

The Top 10 entries will be judged by designer and illustrator Dan Matutina, style blogger and designer Danika Navarro, illustrator and comics artist Rob Cham, and Beyond The Box president Charles Paw.

Click HERE for the complete mechanics.

Follow Beyond The Box online!

Monday, February 10, 2014


After its hugely successful first run, Procter & Gamble Distributing Philippines, Inc. and Puregold brought back an event that aims to empower and elevate Pinoy entrepreneurship—the VIPuring Convention II.

This exclusive event for Puregold “Tindahan ni Aling Puring” GOLD members was also P&G and Puregold’s way of thanking retailers and entrepreneurs for their loyalty and support. The event’s highlight centered on an inspiring talk about how to level up one’s business that provided inside information on growing one’s business.

Renowned wealth coach Chinkee Tan, Aksyon TV and 92.3 NewsFM’s Chink Positive! anchor and bestselling author, lent his expertise and headlined the event to share helpful business tips, selling skills and insightful anecdotes on entrepreneurship to highly appreciative Puregold GOLD members. He harped on the importance of choosing superior products that would sell at competitive margins.
Lifestyle bloggers with Chinkee Tan
Chinkee Tan gives financial advice on TV5’s Kumare Klub and Balitaang Tapat. He is one of the country’s top wealth coaches and author of the bestselling book “Till Debt Do Us Part” which sold more than 60,000 copies nationwide. His program, Chink Positive!, is KBP 20th Golden Dove Awards’ Best Special Program awardee in 2011.

A major component of the convention was the first-class, VIP broadway-themed entertainment that delighted the audience. Joy with Olay’s The Kitchen Musical medley featured superb performances from thespians Christian Bautista and Karylle. The Downy Mystique presentation dazzled the audience with Myxx Dancers’ masquerade production number. Olay Total Effect’s The Little Mermaid medley featured the impressive performance of Ciara Sotto, while the Head & Shoulders PDA Comedy segment, headlined by the Aegis band, scored big and hearty laughs from the audience.

“The VIPuring Convention returned because the first one was so successful and truly made an impact on retailers and entrepreneurs. P&G and Puregold felt that it’s a good advocacy to make top store owners and entrepreneurs know how important they are not just to their immediate communities but also to the country’s economy. We will always be supportive of our partners and we will continue to equip them with the right tools and the right products that will help them grow their businesses,” Raffy Fajardo, Marketing Director of P&G Distributing, Inc., stated.

The P&G and Puregold VIPuring Convention II also presented opportunities for GOLD members to win exciting prizes and enjoy great on-the-day deals and markdowns on select P&G products.

“We plan to have this event as an integral Puregold and P&G tradition so that we can encourage them to do well and excel in their endeavors,” Fajardo said.

Thursday, February 6, 2014


Valentine's Day is all about the enduring power of love. It's also a great opportunity to spoil your girl!

Splurge and make a great impression at it by being extra romantic with renowned Danish jewellery brand PANDORA's 2014 Valentine's Collection.

Bonds of Love: Sparkling Stones and Braided Sterling Silver
Entwined like the love you share for one another, PANDORA's Valentine's Collection braided sterling silver pave ring is beautifully set with 72 sparkling cubic zirconia. The elegant design features two rows of intertwined silver, studded with dazzling white cubic zirconia stones, representing the bond that binds your love. Heart rings and earrings, hand finished from sterling silver and pave set with sparkling stones, reference bygone romance. The collection's statement ring is accentuated with a single heart-shaped cubic zirconia set in sparkling stones, and the pretty pave earrings are timeless keepsakes of love and romance.

Spell Out Your Love with Pretty Heart-shaped Stones
This seasons sterling silver pave ball charm is updated with the addition of new and innovative faceted heart-shaped stones. Adding a touch of romance to the popular charm, 8 heart-shaped fancy pink cubic zirconia stones are individually set by hand together with 64 white cubic zirconia stones to create a dazzling charm filled with love.

From PANDORA's new Valentine's Collection, the sterling silver LOVE dangle features a single heart-shaped fancy pink cubic zirconia stone placed in the letter O. The fashionable and feminine dangle references the iconic pop art image created by American artist Robert Indiana, and when worn as a bracelet charm or necklace pendant is a lasting symbol of love and style.

Stackable Rings with Romantic Heart-shaped Stones
PANDORA fills your fingers with pretty sterling silver rings set with new faceted heart-shaped cubic zirconia, rose pink synthetic sapphire and golden red synthetic ruby.

The timeless expression of PANDORA's symbolic new rings, each with a single colourful hand-set heart and beaded details, makes the perfect gift for you or your loved one this Valentine's. Stack multiple rings together to create your own sweet love story, or mix and match with other faceted heart jewellery for a stylish set.

Wear Your Heart on Your Sleeve with Shimmering Pave Charms
Shining brightly like your love, PANDORA offers a stunning series of sparkling heart-shaped charms. Hand finished pave charms are set with eye-catching white, red or black cubic zirconia. Featuring 74 individually hand set stones, the voluptuous heart-shaped pave charms are a lasting reminder of love, and lend a timeless touch of romance to any PANDORA bracelet. From the new Valentine's Collection, a sterling silver heart-shaped charm studded with 74 white cubic zirconia offers a more refined take on romance.

Discover Pandora's New Sterling Silver Bangle
Modern and refined, PANDORA's sterling silver bangle showcases a look of polished elegance. Featuring a signature PANDORA clasp, the minimalist design is both timeless and wearable. Personalize your bangle with your PANDORA's precious charms such as the expressive openwork heart charms crafted from precious metals to celebrate love, or stack alone for an effortlessly cool style statement.

Pandora is available at Greenbelt 5, Glorietta 4, Bonifacio High Street Central, Newport Mall (Resorts World Manila), Shangri-La Mall East Wing, The Podium, Elemento in SM Aura Premier, Megamall Mega Fashion Hall and Century City Mall.

About Pandora
Pandora designs, manufactures and markets hand-finished and modern jewellery made from genuine materials at affordable prices. PANDORA jewellery is sold in more than 70 countries on six continents through over 10,300 point of sale including approximately 900 concept stores. Founded in 1982 and headquartered in Copenhagen, Denmark, PANDORA employs over 6,000 people worldwide. PANDORA is publicly listed on the NASDAQ OMX Copenhagen stock exchange in Denmark. In 2012, PANDORA's total revenue was DKK 6.7 billion (approximately EUR 893 million). For more information, visit www.pandora.net.


Two things from this look placed fourth and first respectively on FashionBeans' Men's 2014 Fashion Trends Preview.
Nick Automatic snap back
Tommy Hilfiger / SM Accessories eyewear
Basic House button downs
Uniqlo pants
Skechers x Mark Nason lace ups

HYPE on Lookbook
Listed on number 4 is the Camouflage print. Yep, our favorite print is here to stay! Red camo anyone?
And on the top list is the color blue. I'm sure most of the gents will approve.
Intimidating yes, but also, achievable.

Check out what Dockers® has in store for you!

Dockers this season, offers shades that are lighter and more playful with the introduction of fresh, solid mid-tones, tonal plaids and prints, such as herringbones, Prince of Wales checks and houndstooth options.

Inspired by the Dockers' hometown heritage through its juxtaposition of San Francisco's 1950's Filmore Jazz scene with the area's technology boom of the 1980's three decades later. Both periods brought focus towards khakis as the ideal pant choice. The resulting collection is built off these surprisingly harmonious elements of combining sharp, tailored fits in refined fabrics with an effortless, almost detached sense of confident style and sophistication.

Always ahead of the pack, Dockers Alpha Khaki offers a slew of blues that cover your need to be fashion forward this season. Dockers also boasts of the comfort of the D Fit which they created in varying degrees to give men more choices in fit.

So this season, be in blue —Dockers blue.

For information on the Dockers® brand and its products, visit www.dockers.com.