Saturday, March 15, 2014

HERVE LEGER NOW IN ASIA

The exclusive and ultra chic fashion house responsible for pioneering the iconic "bandage dress" most favored by Hollywood A-Listers like Rihanna, Taylor Swift, Diane Kruger, Miranda Kerr and Jennifer Lopez, has finally found its way to the Philippines' style capital Manila, opening its only store in Asia.
Originally founded in 1985, Herve Leger was acquired by the BCBGMAXAZRIA GROUP where Designer, Chariman and Chief Executive Officer Max Azria brought new life to the label with his own creations.
Flanked by equally high-end and luxurious brands, Herve Leger opens at the upscale East Wing of Shangri-La Plaza last March 11, 2014.

Herve Leger has always been synonymous with the word sexy. And what better way to celebrate its sexiness than to have some of Manila's beautiful and of course, sexy, people gather together at the launch over cocktails and good music?

Here are some of the celebrities and personalities from both the online and print communities who graced the event.
Rowena Wendy Lei, Michelle Martinez, Noemi Lardizabal-Dado, Jane Uymatiao and Ricky
Bridges' Tricia & Ana Gonzales | Trice Nagusara & Seph Cham
Fabio Ide | Dong Ronquillo & Ipe Cruz
Tim Yap | Dra. Vicki Belo
Maricar de Mesa | Andrea del Rosario & Regine Tolentino
Regine Tolentino | Andrea del Rosario
Phoemela Baranda | Cosmopolitan's Myrza Sison
Herve Leger Philippines' Kat Florencio | Kris Aquino & friends
And Herve Leger's Philippine muses,
Tootsy Angara | Cristalle Henares
Stephanie Kienle | Heart Evangelista
Tessa Prieto-Valdes | Small Laude
Capturing the allure of the modern, powerful woman with its exclusive couture and dynamic ready-to-wear collections, the Herve Leger look is designed with the infamous body contouring dress in mind, seamlessly sculpting the female silhouette with signature banding construction.
Each Herve Leger dress, regardless of style and size, has a unique code which you can register at herveleger.com/register. As a Herve Leger Elite program member, you will receive advance notice if new arrivals and exclusive invitations to special events and sale promotions.
Each piece is made using unique knitting and hand assembly techniques that are signature to the brand.
To preserve its shape and prevent from stretching or leaving hardware indentations, store each individual garment flat folded with tissue paper placed between layers. If hanging, place the garment half folded over a padded hanger.

Herve Leger also carries shoes and accessories like handbags, harness belts and even fragrances.

Herve Leger is now open at the Level 1, Atrium, East Wing of Shangri-La Plaza.

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