Thursday, November 27, 2014


The collaboration between adidas and Pharrell Williams is built on a vibrant sense of  optimism, highlighting the importance of equality. The first collection of this collaboration was launched 31st of October.

Tennis Pack? Hmm...

The collection features a playful take on the Stan Smith sneaker's sport performance roots, introducing the iconic silhouette in some of the same, brightly-colored felts from which tennis balls are constructed. Satin track jackets are offered in these same, spirited hues of bright orange, fluorescent yellow/green and solid white, all of which reinforce the hopeful, optimism conveyed throughout the collection's campaign art.

Being the conservative-type shoe collector that I am, I got this pair. First look is up on Instagram! Follow me, @paultheprguy.

The adidas Originals 'Tennis Pack by Pharrell Williams' is now available at these participating retailers: adidas Greenbelt, Trinoma, Fort, Ayala Cebu, Rockwell, as well as Sneakpeek, Sole Academy, and Greyone Social and retails at Php5,995 for the Satin Superstar Track Jacket and Php5,595 for the Stan Smith sneakers.

See the campaign photos here.

Expect one more product package launching later this year!

Follow the story online: @pharrell @adidasoriginals @adidas #pharrell #adidasoriginals #adidas

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